Rapala VMC Corporation is a leading fishing tackle company
and the global market leader in fishing lures, treble hooks
and fishing related knives and tools. The Group also has
a strong global position in other fishing categories. The
Group has its own distribution companies in all the main
markets and the largest distribution network in the industry.
The main manufacturing facilities are located in Finland,
France, Ireland, Estonia and China. The Group brand portfolio
includes the leading brand in the industry, Rapala, and
other global brands like VMC, Storm, Blue Fox, Luhr Jensen,
Williamson, Terminator and Marttiini. The Group, with net
sales of EUR 227 million in 2006, employs some 4,000 people
in 29 countries.
Our vision at Rapala Freetime is to be the Australian market
leader in product development, sales and customer service
and stock in excess of 4500 product lines.
Rapala Freetime Australia also distribute Okuma Reels and
Rods and Silstar Reels, Rods and Accessories.
Based in Sydney, the Rapala Freetime Australia was founded
in 1984. With 21 employee’s in the head office and
13 Representatives to sell and market our products across
all states. Rapala Freetime is one of Australia’s
largest tackle distributors.
 
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Latest Product Release |
OKUMA TRINUS GRAPHITE RODS
With the ever growing popularity of graphite fishing rods, Okuma has developed a range of high modulus graphite rods with components and blank actions that will satisfy the most demanding angler.
These ultra lightweight, extremely responsive blanks are teamed with Fuji Alconite guides, high density closed cell EVA grips and a Fuji reel seat, giving the angler maximum performance and reliability when it’s needed most with the utmost in stylish craftsmanship.
With a diverse range consisting of 16 rods to suit baitcast; spin; overhead and deep sea/jig, starting from only $149.95 complete with rod bag, the Okuma Trinus is sure to have something to suit your fishing needs at an affordable price.
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Rapala EZ Glide Fillet Knives
A new concept towards efficient filleting has seen Rapala release the EZ Glide range of fillet knives to the market.
The razor sharp hand-ground stainless steel scalloped blade permits air between the blade and flesh allowing the fillet to effortlessly fall away from the knife. Introducing a PTFE coating further increases the cleanliness and ease of the filleting process.
These EZ Glide knives feature a sharp and flexible tip with Rapala’s classic tapered blade design combined with a molded “comfort grip” soft touch handle and an easy-to-clean open sheath with a positive lock clip.
Available in 3 styles and sizes from the classic 7 inch blade for everyday use to the incredibly large 10 and 14 inch blades favoured for quickly preparing larger specimens like tuna and mackerel.
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Rapala Mini Split Ring Pliers
Redesigned for 2009 the Rapala Split Ring Pliers make it a snap to change out or replace hooks.
These pliers feature an anti corrosive design, a leaf spring for easy one handed operation as well as ergonomic soft grip handles for added comfort.
The offset design of this tool and the ability to fit easily into the palm of your hand allows the user to replace hooks and rings efficiently with ease.
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PAKULA
DOJO PECHE SHACKLE
Pakula
Shackles are incredibly strong made
from 304 Stainless Steel, the Extra
Small size will take weights of 300kg
and the Small over 400kg which is
beyond the standard used in Game
Fishing rigs today.
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The benefits of
using Shackles
in rigs is they
allow the lure
freedom to exhibit
the lure makers
desired action.
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They allow the hooks to self center which minimises lure
spin and line twist.
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They allow you to easily change lure rigs from no rigs for
switching or swapping between single and double hook rigs
or damaged rigs to fresh new ones.
Dojo Peche Shackles are available in two sizes the XS is
designed for hooks sizes 15,20,25 and 30 whereas the S is
for 35 and 40mm gap hooks. Look out for the new Pakula Dojo
Peche range from your local fishing tackle specialists in
stores from October 2007.
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